Every paid plan runs all eight executives on their job-specific schedules or on call. There is no free plan — the way in is a 3-day Starter trial (card required, once per account).
Annual checkout bills twelve months for the price of ten — two months free. Credits still refill every thirty days either way.
Plans
| Plan | Monthly | Annual (two months free) | Credits / month | What unlocks |
|---|---|---|---|---|
| Starter | $49 | $490 ($40.83/mo equivalent) | 100 | Live product, custom domain, the Live Canvas site editor, daily blog, SEO audits, company inbox, and posts to your Instagram, Facebook and X accounts with text, links, your own images and AI pictures paid from credits. X posts at a lighter default pace than higher plans. No paid ads or marketing video. AI UGC creator videos are not included; they are available on the Empyre plan and pay as you go. |
| Growth | $149 | $1,490 ($124.17/mo equivalent) | 300 | Everything in Starter, plus Google Ads and Meta Ads from one ads balance (a week after launch), a short motion-graphics marketing video posted to your Facebook and Instagram, heavier X posting, and managed server hosting when needed. AI UGC creator videos are not included; they are available on the Empyre plan and pay as you go. |
| Empyre | $299 | $2,990 ($249.17/mo equivalent) | 600 | Highest agent budget and build depth, the most X capacity (posts can queue ahead), and video ad placements on eligible plans. AI UGC creator videos: an AI presenter shows your real product in a short vertical video, posted to your own connected Instagram and Facebook accounts. |
| Pay as you go | — | — | Top-ups from $10 | Unlimited companies; buy credits as needed. AI media and video ads when funded. Optional white-label for $19 per 30-day cycle. AI UGC creator videos when funded, charged from credits. |
AI UGC creator videos by plan
| Feature | Starter | Growth | Empyre | Pay as you go |
|---|---|---|---|---|
| AI UGC creator videos | Not included | Not included | Included | Included when funded, charged from credits |
| Motion-graphics marketing video | Not included | Included | Included | Included when funded |
What the plans include
Starter ($49/mo or $490/yr)
100 credits; 3-day free trial once per account (card required). All eight agents, live release, custom domain, the Live Canvas (edit your site in place beside Team Chat and watch named agents work on it), / chips for every connection and agent, no watermark, daily blog articles (at least one a day, up to two), SEO audits, and the company's @empyre.site inbox. The CMO posts to your connected Instagram, Facebook and X accounts (text, links, your own uploaded images, and AI pictures and flyers from the creative studio, paid from credits), and posts go out on their own unless you choose to be asked first, about every post or only the critical ones. X posts at a lighter default pace than Growth and Empyre; tell the team to post more and it does, as credits allow. Google Ads, Meta Ads and the motion-graphics marketing video unlock from Growth. Continues an existing repository or a stack you name. Managed server hosting when the balance covers the metered charge. Credits top up mid-cycle and carry over. Pay monthly or annually — twelve months for the price of ten (two months free). AI UGC creator videos are not included; they are available on the Empyre plan and pay as you go.
Growth ($149/mo or $1,490/yr)
300 credits. Everything in Starter, plus up to four blog articles a day, Google Ads and Meta Ads campaigns from one ads balance (a week after launch), a short motion-graphics marketing video posted to your Facebook and Instagram, heavier X posting and link capacity (several times a day when credits allow), and managed server hosting for stacks the standard host cannot run. Billed monthly or annually with two months free on annual checkout. AI UGC creator videos are not included; they are available on the Empyre plan and pay as you go.
Empyre ($299/mo or $2,990/yr)
600 credits. The highest budget and deepest build cycles, up to eight blog articles a day, the most X posting capacity with posts queued ahead, and video ad placements on eligible plans. Billed monthly or annually with two months free on annual checkout. AI UGC creator videos: an AI presenter shows your real product in a short vertical video, posted to your own connected Instagram and Facebook accounts.
Pay as you go (Top-ups from $10)
Unlimited companies; credits bought as needed (minimum $10). Up to eight blog articles a day, AI images, short motion-graphics marketing video and video ads when funded. White-label every site for $19 per 30-day cycle. AI UGC creator videos when funded, charged from credits.
What protects your money on every plan
No cut of revenue
Customers pay into the company's own account; Empyre never takes a share of what the business earns.
A run that produced nothing is not charged as one
A cycle that ends before any AI answer gives back the free CEO or CTO run it used, once.
One subscription per thing
A workspace that already pays is refused a second checkout, and cancelling stops the charge at the end of the paid period.
Declined cards recover cleanly
A successful retry of a declined invoice restores exactly the plan that invoice billed.
A spend breaker on the largest plan
On the Empyre plan, a single call estimated above a quarter of the monthly budget is refused before any money is spent, and you are told.
Live stays live
A later publish that fails never takes the working site down; it is recorded as its own incident and repaired.
Billing questions
Is there annual billing?
Yes. Pay for a year up front and get two months free — Starter $490/year, Growth $1,490/year, Empyre $2,990/year. Credits still refill every thirty days through the year.
How does the Starter trial work?
Starter includes a 3-day free trial once per account. A card is required to start it; you are not charged until the trial ends unless you cancel first.
Can I top up credits without changing plans?
Yes, on any paid plan. Pay-as-you-go is unlimited companies with credits bought from $10 upward.
When do Google Ads, Meta Ads and media start?
Google Ads and Meta Ads (Facebook and Instagram) campaigns run on Growth and above, and only after the product has been live for a week, with no critical defects still open. Both spend one ads balance you top up, and the CMO decides how it is split between them unless you choose the networks yourself. A Google Ads or Meta Ads campaign is turned on after those checks and the company's spend rules pass. Empyre reports it as running only when that network says it is delivering. A campaign you pause stays paused. AI pictures and flyers for posts are available on every paid plan, Starter included, paid from credits. A short motion-graphics marketing video is included from Growth; video ad placements are on the Empyre plan and pay-as-you-go when funded.
Which plans include UGC creator videos?
The Empyre plan and pay as you go. Starter and Growth do not include AI UGC creator videos; Growth includes a short motion-graphics marketing video, which is a different thing.
What does a UGC video cost on pay as you go?
It is charged from your credits at the platform's standard markup on what the video costs Empyre to make. Once that cost has been measured, the exact cost of each video is shown before it is made, and the CFO reviews it first.
Which accounts can it post to?
The company's own connected Instagram and Facebook accounts. X keeps the motion-graphics marketing videos.
Start with a 3-day Starter trial
Describe a business — or connect one you already run with Grow — and watch eight agents build or operate it.
Related
Last updated 2026-11-06. Competitor descriptions reflect each product's publicly documented capabilities at that date; they change often, so check the source before relying on a detail.