Natively pricing: what every plan costs, and what the bill depends on
Searches for Natively pricing still land on natively.dev/pricing. On 2026-09-13 that URL redirected to newly.app/pricing, and both showed Newly branding. The page title named Newly and native iOS and Android apps with AI. What those pages sell is the Newly AI native mobile app builder, not a separate Natively price list.
The self-serve offer on newly.app/pricing on 2026-09-13 is the Agent plan. You choose a monthly credit allowance from the plan card selector. The entry row is 50 credits for $25 a month, read from the live prices payload the pricing page loads that day. The same page lists Newly Apex as Coming Soon, with no dollar amount. The pricing page did not list a $0 plan or a one-time credit top-up on that date.
The sticker price is not the whole bill. One credit is one normal AI prompt on the product's FAQ, with a narrow exception for very simple Q&A that does not request code changes. Higher tiers buy more credits, not different features. Store publishing still needs Apple and Google developer accounts on your side. Empyre prices a different unit and appears further down for that contrast, not as a substitute for a mobile builder.
What the pricing page sells on 2026-09-13
| Offer | Price | What the page says |
|---|---|---|
| Agent (monthly billing) | From $25 / mo for 50 credits | Build like a professional. Select credit bundles up to 3,200 credits per month. Lists Android and iOS app store deployment, iOS and Android simulators, and priority support on the plan card. |
| Agent (annual billing) | From $240 / yr for 50 credits ($20 / mo equivalent) | Same credit bundles as monthly, billed yearly. Annual amounts were read from the live prices payload on 2026-09-13. |
| Newly Apex | Not listed | Marked Coming Soon on newly.app/pricing on 2026-09-13. The card names automated multi-device testing, store compliance, screenshots, and landing pages, but no checkout price. |
| Free tier | Not offered | newly.app/pricing on 2026-09-13 listed only paid Agent bundles. newly.app/faq the same day also says there is no free tier. |
Agent credit bundles, monthly billing, from newly.app/pricing on 2026-09-13
| Credits per month (selector label) | Monthly price |
|---|---|
| 50 | $25 |
| 100 | $50 |
| 200 | $100 |
| 400 | $200 |
| 800 | $400 |
| 1.6k (1,600) | $800 |
| 3.2k (3,200) | $1,600 |
Agent credit bundles, annual billing, from newly.app/pricing on 2026-09-13
| Credits per month (selector label) | Annual price | Monthly equivalent |
|---|---|---|
| 50 | $240 / yr | $20 / mo |
| 100 | $480 / yr | $40 / mo |
| 200 | $960 / yr | $80 / mo |
| 400 | $1,920 / yr | $160 / mo |
| 800 | $3,840 / yr | $320 / mo |
| 1.6k (1,600) | $7,680 / yr | $640 / mo |
| 3.2k (3,200) | $15,360 / yr | $1,280 / mo |
Why the monthly price is a floor, not a ceiling
Newly prices native mobile app generation, not a seat in an editor. The subscription buys a monthly pool of credits. Each normal prompt to the AI costs one credit. newly.app/faq, read 2026-09-13, says simple question-and-answer messages that do not ask for code changes may not consume a credit.
The FAQ also says all features are included on every plan and higher tiers only add credits. That matches the Agent card on newly.app/pricing, which changes the credit selector and price but lists the same deployment and simulator bullets at every tier on 2026-09-13.
Credits reset each billing cycle. newly.app/pricing on 2026-09-13 showed upgrade paths through larger bundles, not a one-time top-up SKU. newly.app/faq the same day says they do not currently offer one-time credit purchases outside of plan upgrades.
Publishing is separate from the subscription line. newly.app/faq names an Apple Developer account at $99 per year and a Google Play Developer account at $25 one-time. Those fees go to Apple and Google, not to Newly.
The FAQ says the subscription includes AI generation, preview, the code editor, APK and AAB builds, GitHub integration, and Liquid Backend (database, auth, file storage, and websockets). Whether that covers your traffic at scale is a usage question the sticker price does not answer.
Three questions that decide the bill, in order
Each one is answerable before you subscribe, and each one moves the number away from the entry $25 figure:
How many prompts will the build take?
Newly's FAQ gives rough ranges: simple apps might need 10 to 30 credits, richer apps 50 to 100, and very complex apps 200 or more. Each prompt is billed as one credit on normal work.
Which credit bundle matches that pace?
On newly.app/pricing on 2026-09-13, the Agent credit selector listed seven rows from 50 credits through 3.2k credits per month. The live prices payload behind that UI priced monthly billing from $25 through $1,600 and annual billing from $240 per year through $15,360 per year at the same credit steps.
Are you shipping to both stores?
The plan card lists store deployment features, but Apple and Google still charge their own developer fees. Budget those even when the Newly subscription is paid.
What a mobile builder subscription does not include
Newly's job ends at a shippable native app artifact and the tooling around that build. It does not run customer support mail on a schedule, publish marketing copy every day, or operate a web business after the APK exists.
That scope is correct if you wanted a mobile product in the stores. It is the wrong purchase if the missing work is everything that turns software into a company with revenue and repeat customers.
Two different things being priced
| Newly (Natively) | Empyre | |
|---|---|---|
| Unit being sold | Credits to generate a native iOS and Android app | A company being built and operated |
| Who does the work | You, prompting the builder | Eight agents, each on its own schedule |
| Free tier | None listed; entry is $25 / mo for 50 credits | A build and a deploy, no card |
| Entry paid price | $25 / mo (50 credits) | $49 / mo |
| What the paid tier buys | More monthly credits for mobile generation and store builds | A monthly AI spend budget the CFO agent gates before work runs |
| Past the allowance | Upgrade tier or wait for the next billing cycle | Work stops until the cycle turns over, or credits are topped up |
Where Empyre's version of this costs more, and where it stops
Empyre's paid plans are $49, $149 and $299 a month, and half of each is the AI spend budget the agents work inside: $25, $75 and $150 respectively. Building and deploying a first company is free and takes no card. The first deploy has a thirty-minute ceiling from the moment the founder submits, timed and enforced, not estimated.
The honest limit belongs in the same paragraph as the price. Empyre has 44 signups, 4 companies created and 1 company live, measured on 2026-09-04. Three of the four paying customers have never reached a working product, and 34 of the 44 accounts never finished onboarding.
The comparison is therefore not that one number is smaller. A $25 mobile builder credit pack does one job with a published price list. A $49 plan that operates a business is a larger claim, held by a platform with one live generated company to point at. That difference in certainty is part of the price.
Common questions
How much is Natively per month?
Natively pricing is Newly pricing today. natively.dev/pricing redirects to newly.app/pricing. On 2026-09-13 the entry Agent bundle was $25 USD per month for 50 credits. Higher bundles scale to $1,600 per month for 3,200 credits on monthly billing. Check newly.app/pricing before budgeting, because prices move.
Is there a free Natively or Newly plan?
No. newly.app/faq, read 2026-09-13, says there is no free tier. Newly starts at $25 USD per month for 50 credits.
What counts as a credit on Newly?
newly.app/faq, read 2026-09-13: any message you send to the AI uses one credit, except very simple Q&A that does not request code changes. One agent run equals one credit regardless of how much work was done.
What is Newly Apex?
On newly.app/pricing on 2026-09-13, Newly Apex was labeled Coming Soon. The card lists extra store and testing services, but no price was published.
Is Newly worth it compared to an AI business platform?
They are not substitutes. Newly sells credits to build and ship native mobile apps. A platform like Empyre exists for the case where you need a business operated after launch, not only a store binary.
Try Empyre free
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